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Post by Ceefer on Dec 4, 2013 18:40:51 GMT
www.stockportcounty.com/news/article/2013-12-04-raising-the-roof-1215804.aspxGood idea if no one big company like BT Sports or an Airline will buy it. Puts County in touch with lots of businesses. IMHO this should be for 1 year. That kind of advertising for £200 for the winner is amazing. Once the years up do another one. Not sure how long this is for as from what I ve read it doesn't say......? Thoughts?
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Post by Deleted on Dec 4, 2013 18:58:43 GMT
I agree, this is quite a savvy way of doing things I think: generate a load of business leads to try and sell things to in future, gain some press coverage, utilise an asset at little cost and potentially make more money than the space is valued for. Good stuff.
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Post by vicar on Dec 4, 2013 19:01:22 GMT
Whether it's a good idea or not will depend on it's success but it could well work and if it does then someone deserves some credit.
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Post by houldsworthhatter on Dec 4, 2013 19:05:07 GMT
www.stockportcounty.com/news/article/2013-12-04-raising-the-roof-1215804.aspxGood idea if no one big company like BT Sports or an Airline will buy it. Puts County in touch with lots of businesses. IMHO this should be for 1 year. That kind of advertising for £200 for the winner is amazing. Once the years up do another one. Not sure how long this is for as from what I ve read it doesn't say......? Thoughts? Completely agree. It is a good way to network and hook people in as contacts beyond this advertising space too. So, any business which enters may start forging links with the club now or in the near future. |
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Post by Deleted on Dec 4, 2013 23:40:13 GMT
think this is potentially a great idea, especially if they sell all the tickets as that £100000 which would potentially be very welcome, wonder who came up with this one
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Post by CB1883 on Dec 4, 2013 23:43:01 GMT
Didn't we do the same not so long back where the winner could rename a stand or am I losing my marbles?
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Post by heatonhatter on Dec 5, 2013 9:14:59 GMT
Yeah they did it with the naming rights for the Cheadle End, which I believe Parfetts won. Naming rights at our level are pretty much worthless anyway, so I didn't think that was much of a success. A giant advert on the roof of a building right under one of the busiest flight paths in the UK is valuable whatever level we're playing at. I think it'll be a success, and good luck to them.
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Post by Peter Wilson JR on Dec 5, 2013 9:27:00 GMT
Agree, Be a good idea (As long as it's still called the Cheadle End then I don't care)
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Post by bobsplash on Dec 5, 2013 9:40:12 GMT
Yeah they did it with the naming rights for the Cheadle End, which I believe Parfetts won. Naming rights at our level are pretty much worthless anyway, so I didn't think that was much of a success. A giant advert on the roof of a building right under one of the busiest flight paths in the UK is valuable whatever level we're playing at. I think it'll be a success, and good luck to them. Out of all the companies who must have entered it was quite remarkable that one of the clubs main sponsors won it. Here's to the big Robinsons sign on top of the cheadle end.  |
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Post by Jack on Dec 5, 2013 9:54:36 GMT
It's a shit idea.
The stand had been there for 15 years.
You really think nobody has tried to sell the advertising on it.
It smacks of desperation as McKnight tries to save his job.
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Post by Lee on Dec 5, 2013 9:56:57 GMT
Fair enough you have to try these things but I'd be very surprised if we had 100 companies/people that would stump up £200.00  |
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Post by Mad91 on Dec 5, 2013 12:16:45 GMT
www.stockportcounty.com/news/article/2013-12-04-raising-the-roof-1215804.aspxGood idea if no one big company like BT Sports or an Airline will buy it. Puts County in touch with lots of businesses. IMHO this should be for 1 year. That kind of advertising for £200 for the winner is amazing. Once the years up do another one. Not sure how long this is for as from what I ve read it doesn't say......? Thoughts? would it not be a good idea to reward the other 499 to a free corporate day surely that's the only way to sell the 500? |
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Post by Deleted on Dec 5, 2013 14:28:46 GMT
You'd hope that we've contacted the airport and every airline that lands at Manchester, plus all the big companies in the North West, if they have though is a different matter.
I think Brentford did something similar with one of the big airlines that lands at Heathrow.
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Post by Deleted on Dec 5, 2013 18:16:02 GMT
It was KLM.it said "Next time fly KLM" Saw it hundreds of times so it does work
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Post by Ceefer on Dec 6, 2013 18:36:22 GMT
would it not be a good idea to reward the other 499 to a free corporate day surely that's the only way to sell the 500?
Spot on, corporate would be full. The future would be blue and white
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